When it comes to business, it all comes down to your skill and marketing ability.
With 25-years of experience working as a professional photographer, Karl knows exactly how to run a successful photography business. He’s experienced first-hand what it’s like to set up a business, survive a recession, and how to successfully market and grow multiple businesses.
Throughout this show, Karl looks at key concepts relating to business, including understanding demand and supply, how to price your work, identifying and targeting potential clients, and marketing strategies.
This jam-packed show covers many common questions relating to business, including what the industry may look like post-COVID.
Topics covered in this show include:
- Working with agents
- Useful skills for photographers
- Where and how to market yourself and your work
- Pricing photography & usage fees
- The importance of understanding supply and demand
- How to build a portfolio
- The demand for stock imagery
You can find the documents Karl refers to in this show in our Downloads section.
If you have any questions about this show, please post in the comment section below.